Optimise route planning & navigate migration with OnTerra
News|by Gabrielle Alvear|15 August 2025

"Efficient, affordable, and effective mapping solutions." - Steve Milroy, CEO, OnTerra Systems
Professional Services from OnTerra Systems
OnTerra Systems is an independent software vendor (ISV), partnering with us to help Microsoft customers with mapping and geospatial solutions. Founded in 2005, OnTerra Systems offers affordable, effective consulting and development services in web mapping, geospatial and route optimisation, as well as Bing Maps migration services for organisations looking to transition to Azure Maps.
The challenge
With Bing Maps for Enterprise approaching retirement, organisations faced the urgent need to migrate to Azure Maps – requiring expert guidance to ensure a smooth, efficient transition with minimal business disruption.
Our solution
As the Global Distributor for Bing Maps, we wanted to ensure that businesses of all sizes affected by the Microsoft Mapping Unification, could still access the platform’s powerful mapping capabilities.
To provide a migration path for smaller businesses with lower transaction volumes and simplified mapping requirements, we partnered with OnTerra Systems to deliver Bing Maps migration services tailored to organisations with simplified mapping needs.
OnTerra Systems provides convenient access to Bing Maps for Enterprise API keys at an affordable entry-level price. OnTerra Systems is a long-time reseller of Bing Maps for Enterprise that can facilitate the transition of Bing Maps Basic account (free) customers to Enterprise API keys, an effective approach to Microsoft’s impending Bing Maps Basic account retirement.
With over 20 years of experience in Microsoft mapping technologies, they are able to deliver specialised services and technical guidance to support organisations migrating from Bing Maps to Azure Maps. Their Professional Services include:
- Geospatial Development and Implementation
- Architectural / Software & Application Design Services
- Proof-Of-Concept Creation and Development
- Agile project execution
- Bing Maps migration services for businesses transitioning to Azure Maps
OnTerra’s tailored migration strategies and rapid jumpstart packages ensure smooth transitions and future-ready mapping solutions. Past successes include projects for Microsoft and Southern Green, showcasing OnTerra’s ability to deliver scalable, efficient, and cost-effective mapping solutions.
Get your Bing Maps Jumpstart package
If you’re a Bing Maps Basic account (free) customer with lower transaction volume usage (less than 600,000 billable transactions per year), OnTerra Systems is an ideal solution for a quick and easy way to transition to Bing Maps Enterprise Licensing. For higher volume transactions, we can assist.
Through our collaboration with OnTerra Systems, we have created a seamless and scalable migration path for businesses transition from Bing Maps Basic to Enterprise licensing. Clients benefit from simplified access to Bing Maps API keys, expert guidance, and cost-effective professional services tailored to their needs.
Whether you’re a small business with modest usage or an organisation with more complex mapping requirements, our combined expertise ensures a smooth migration path and continued success with Microsoft’s mapping technologies.
Don’t know how to get started with migrating from Bing Maps for Enterprise? Or starting a new Azure Maps integration?
Consult with our mapping experts about OnTerra’s Jumpstart Package as well as all the other Bing Maps migration support we offer and we’ll help you find the right migration path for your journey. Fill in the form below to get started.
Contact Grey Matter
If you have any questions or want some extra information, complete the form below and one of the team will be in touch ASAP. If you have a specific use case, please let us know and we'll help you find the right solution faster.
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