Grey Matter partners with QSR International

We are happy to announce that we have joined the QSR International partner programme. QSR International has a rich background in providing solutions to support innovators, researchers and problem-solvers.

Their qualitative data analysis software (NVIVO) provides robust, accurate insight for businesses, academia, healthcare and government organisations. Users benefit from the ability to create meaningful results and evidence-based interpretations.

In regards to the partnership, Grey Matter’s Managing Director, Matthew Whitton, says: “We are excited to be formally advancing our relationship with QSR International. We recognised a gap in our vast software, cloud and services portfolio which QSR’s NVivo helps us to fill. For the past 12 months, we’ve put a lot of focus into growing our internal skills and knowledge in the qualitative research space with both commercial organisations and academia. With the expanding portfolio of QSR, we envisage our relationship to go from strength to strength and the offerings to our customers will be more diverse and provide even greater business gains.”

Chris Astle, CEO at QSR International added “We are delighted to welcome Grey Matter to our partner programme. Grey Matter has worked previously with QSR as a reseller and we are excited by the commitments we’re both making to take the relationship to the next level. As we grow our portfolio at QSR, it is imperative that we have the right calibre of partner to bring expertise, capability and capacity to our customer base. Grey Matter absolutely deliver on this requirement. I look forward to our partnership developing to our mutual benefit and more importantly, to the benefit of our mutual customers.”

About QSR International

QSR International gives researchers the power to uncover rich insights within qualitative data, like articles, interviews, social media and survey responses. With an innovative suite of qualitative data analysis products, QSR enables both structured, numerical data and unstructured “human” data to be analysed together, resulting in powerful insights that are otherwise unattainable. These deep insights help researchers, innovators and problem-solvers worldwide make more informed decisions that create growth, solve problems and improve lives. With benefits for individuals, teams, and organisations, QSR International exposes data and research intelligence in ways that are otherwise impossible.

QSR International also gives higher education placement specialists and department heads the power to grow and improve work-integrated learning programs, clinical rotations, practicums, internship programs and fieldwork. Sonia, a student placement solution, offers support for program data management, cost and time savings as well as improved data management, compliance and stakeholder experiences.

Headquartered in the United States, QSR International maintains offices in Australia, the United Kingdom, and throughout Europe.

Find out more

Please call +44 (0) 1364 654100 or email [email protected] to get pricing, book a demo or a trial.

If you’re in the healthcare sector, watch this webinar recording on best practice for conducting mixed methods healthcare research. The video demonstrates the benefits of mixed methods research, using one-on-one interviews, field studies and observations. Our presenters will be Dr Maryam Kebbe, a Postdoctoral Associate in the Nuffield Department of Population Health Sciences at the University of Oxford, and Mahmoda Begum, a Senior Consultant at the Strategy Unit hosted by NHS Midlands and Lancashire Commissioning Support Unit (MLCSU).