Grey Matter wins Distributor of the Year at HERE Directions Event
News|by Gabrielle Alvear|9 November 2024
Frankfurt, Germany – 9 November 2024 Grey Matter announced that it has been awarded the Global Distributor of the Year by HERE Technologies, the leading location data and technology platform.
The recent HERE Directions event in Frankfurt, Germany was a fantastic gathering of industry leaders and technology partners. The event featured keynote presentations, panel discussions, and interactive demos, providing a comprehensive look at the future of the industry.
The HERE Partner Program brings together software builders, distributors, resellers, system integrators, and experts who are helping companies across industries improve efficiencies and solve business problems with location intelligence.
"It was especially memorable for us at Grey Matter, as we proudly took home the Distributor of the Year award," said Matthew Whitton, Chief Operating Officer of Grey Matter. "We are honoured to hold this title and this recognition is a testament to the mapping team’s hard work and dedication this past year."

“We are delighted to recognize Grey Matter with the Global Distributor of the Year Award in our 2024 HERE Partner Program Awards,” said John Ramieri, Vice President of Global Partners at HERE Technologies. “As an extension of the HERE Sales Team, their exceptional support in providing advanced mapping and geolocation services for global fleet and logistics management companies, along with their dedication to leading and supporting partners, is outstanding. We look forward to our continued collaboration."
The winners of the 2024 HERE Partner Awards were selected based on criteria that focused on solution development, business impact, and customer success.
In addition to receiving the award, Chief Operating Officer, Matthew Whitton shared the stage with MBI’s Head of Location Services Distribution, Carina Ziegelmüller for a joint presentation on Building Stronger Partnerships with HERE Technologies.
They shared their insights on the power of partnerships in the channel, offering a glimpse into the strategies that have fueled their success.
Grey Matter's win as Distributor of the Year is a well-deserved accolade, highlighting their commitment to excellence and collaboration. The event wrapped up with a sense of excitement and anticipation for what the future holds in the ever-evolving field of location-based services.
See you at the next HERE Directions!

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Gabrielle Alvear
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